At an early stage we have focused on Turks, Russian-speaking immigrants and Poles, but also on smaller intercultural target groups. Since then we have established strong connections to the various communities.
Today, after around 15 years, we can look back on a diverse specialized partner network with strong references. We are now promoting every intercultural target group in Germany that can be reached through media. Thus, our team of consultants supports companies in gaining the economically important migrant target groups in Germany.
Necati Haldun Dutar is the founder of nhd consulting GmbH and has over 25 years of experience in intercultural markets as well as international expertise in the telecommunications sector.
Before Necati Haldun Dutar occupied management positions in international telecommunications companies with focus on ethnic marketing, he acted as sales manager at IP Deutschland GmbH (CLT-UFA Bertelsmann), responsible for the sale of advertising space of Turkish television channels.
Necati Haldun Dutar´s career began in 1992 as a marketing consultant trainee in market research at AC Nielsen in Frankfurt am Main. After his graduation with a degree in economics from the University of Kassel in 1990, he worked as a research associate at the department of Marketing and Business Management, chair of Prof. Dr. Armin Töpfer.